IEEE is the world's largest professional association dedicated to advancing technological innovation and excellence for the benefit of humanity. IEEE and its members inspire a global community through IEEE's highly cited publications, conferences, technology standards, and professional and educational activities. IEEE, pronounced "Eye-triple-E," stands for the Institute of Electrical and Electronics Engineers. The association is chartered under this name and it is the full legal name. IEEE creates an environment where members collaborate on world‐changing technologies – from computing and sustainable energy systems, to aerospace, communications, robotics, healthcare, and more. The strategic plan of IEEE is driven by an envisioned future that realizes the full potential of the role IEEE plays in advancing technology for humanity. The IEEE Brand Identity Toolkit explains the basic usage rules for all corporate identity elements and how to utilize them to create a powerful and consistent communications pieces. IEEE is led by a diverse body of elected and appointed volunteer members. The governance structure includes boards for operational areas as well as bodies representing members in the 45 Societies and technical Councils and ten worldwide geographic regions.